Stock Trend Investing

The biggest loss I ever made on a single investment was the investment in the stock of a company that I knew best. This is a great lesson for beginners who want to start investing. It was in 2000 and I bought shares in the company that I was working for. I know that company inside out. I know its industry. I know the competitors. It was and is the dominant global market leader in its market. And still I lost more than 60% of my investments in that company.

Yesterday, I saw on Bloomberg TV one of the anchors mentioning that Nokia share price was down something like 65% of its high just over 3 years ago. That gave me a shock. 

Buy and hold of even great companies carries great risks

    Sun Tzu teaches us in the Art of War about the basics of Trend Investing

Sun Tzu was a Chinese military strategist in the 6th century BC. He wrote the famous book “Art of War”. The book has 13 chapters, each dedicated to a different aspect of warfare. What has this to do with outperforming the stock market, you may ask.

In Chapter 10, Sun Tzu gives us the answer: “He who knows when he can fight and when he cannot, will be victorious.” This quote has been the secret behind how also you can outperform the stock market.